Blogs

If you are on social media, you have probably heard of the term “Influencer.” Influencers are individuals who “influence” their audience’s purchas...

The social media platform, TikTok, has been a topic of discussion for many lawmakers. The reason is that the platform itself is owned by a Chinese ...

Marketing is an art and a science with certain concepts proven to work while other concepts need to be experimented with. There is one concept that...

In the ever-evolving landscape of marketing, businesses are continually seeking new ways to reach their target audiences and create a lasting impact on consumers. PR trips have emerged as an influential and effective trend in recent times, transforming traditional marketing strategies into an experiential journey for both brands and consumers alike.

All About the New Instagram Verification Rollout For many years, Instagram and Facebook verifications have only been accessible to a select few cre...

YouTube Shorts are short videos designed to entertain your audience through snappy animations, music video parodies, documentary shorts, and brand content. This will help your business reach a wider audience and grow your brand awareness.

Imagine you are on your way to work or school on a busy train or bus; you're bored and take out your phone to scroll through TikTok. You reach into...

In the past 2 years, TikTok has quickly become one of the top social media platforms to use. From creators posting Get Ready With Me videos, to bus...

Social media is now a part of everyday life. But how do social media platforms operate? That is where social media algorithms come in. Here is a br...

Instagram has led the pack when it comes to the ever-changing social media landscape. From algorithm updates prioritizing video content with Reels,...

When most people think of Pinterest, they think of mood boards, outfit inspiration, and DIY craft ideas. Most people don’t think of influencers. Am...

“Link in bio.”  These three short words have become synonymous with Instagram as a platform and are perhaps haunting to those who work in social m...